Welcome to LOFTai

LOFTai is an integrated production environment for teams making AI-generated content. It brings project and task management, a file-and-asset system, a conversational production Assistant, image/video/audio/3D generation, an editorial timeline, dailies review, and team collaboration into one workspace.

Every project runs in one of two modes. This choice shapes where files live and what you need installed:

• Virtual (cloud) — files live on the server. Works in any browser, nothing to install. Loft generates content on its own model keys.
• Local — files live in a folder on your machine or a shared drive. Requires the LoftDesktop app to browse and edit, and can run generation on your own provider keys (BYOK).

See the Modes topic for the full picture.

• Projects & Tasks — Organize work into projects with tasks, schedules, and team assignments
• Files & Assets — Browse, search, and organize files across libraries, in the browser or on a local drive
• Assistant — A conversational production agent that finds content, runs queries, builds dashboards, and takes action
• Generation — Image, video, audio, and 3D generation through the Assistant, the Image Builder, or the Flows canvas
• Composer — Conversation-built dashboards and views
• Editorial — Assemble cuts from shots on a sequence timeline and render to video/EDL
• Review & Dailies — Frame-pinned annotations, status triage, and team review submissions
• Playbooks — Standing guidance the Assistant reads every turn (project, asset, and per-model)
• Queue — My Queue (Overview) tracks your own generation jobs across all projects in real time; the project-wide Queue (Manage) shows everyone's for managers
• Models & Services — Admin-managed model catalog plus registration of external services and local tools
• Credits & Costing — Track spend by service, asset, model, and month
• Version Control — Commit and push asset files with full history (desktop)

When you first sign in you land on the Projects page. If you don't have a project yet, you'll be asked how you want to start — point Loft at a folder on your computer (Local, needs LoftDesktop) or create a cloud project you work in from the browser (Virtual). Once a project exists, the sidebar expands with project-specific navigation.

Use the sidebar on the left to move between sections. It is organized into groups:

• OVERVIEW — Projects, My Tasks, My Queue, Search, Explore, Composer, and Flows
• LIBRARIES — Your project's asset libraries; in Local mode a "Files" entry browses the folder directly
• MANAGE — Tasks, Types, Libraries, Primers, Queue, and Costing
• ADMIN — Models, Users, Groups, and Settings

The top header carries the app switcher, back/forward, a Quick Search jump palette (Cmd + K / Ctrl + K), the Assistant button, the notification bell, your credit balance, and the user menu.

The bell doubles as a live queue readout. While your own generations are in flight the badge counts them (amber) rather than counting unread history, and the panel lists each one — asset, model, prompt — above your recent notifications. Clicking a running job goes to the folder its output will land in, which is the same place its completion notification takes you, so the bell works as a way back to whatever you were doing.